Brand Video
Short brand video, product demos, and vertical cuts for social, scored with original music written for the piece instead of a stock library track.
Good fit for
- Businesses selling to people who book without ever visiting in person
- Owners sitting on hours of phone footage and no idea what to do with it
- Product makers who need a demo that shows the thing working
- Anyone told to post short video who has no way to produce it
Deliverables
- The finished cut in the runtimes and aspect ratios agreed up front
- Vertical versions with burned-in captions for social
- Original music written and mixed for the piece
- Titles, lower thirds, and end cards built from your brand
- The master files, yours to keep and reuse
Most of it is already on your phone
The usual advice is that you need video, so go make some. Nobody explains what to shoot, how long it should be, or what it’s supposed to accomplish, so it either never happens or it turns into a three minute tour with a stock guitar loop under it.
If somebody is booking a week at your place from four states away, they’re deciding from pictures and a paragraph. Video is the closest they get to standing there. That is a specific job, and it’s a different video than a product demo or a thirty second vertical cut.
The music is written, not licensed
I score the video myself in REAPER. That means the music hits where the edit turns, sits at the right level under a voice, and doesn’t show up in somebody else’s ad the following week.
It’s the same work as the audio engineering lane, pointed at picture instead of a record.
Where you can see it
I haven’t shipped a brand video for a client yet. The video I can show you is my own: product demos for the plugins I build, title sequences, and short vertical cuts about the tools I use.
- Dead Pixel Design OS, where the AI and tooling work goes
- wretcher207, the older channel
Watch a couple and decide whether the editing and the music are what you want pointed at your business. If they are, the first client projects get priced like what they are.
How the work runs
- Step 1 Work out what it's for
One video does one job. Selling a room to an out-of-state buyer and demoing a product are different pieces, so we settle that before anything gets shot or cut.
- Step 2 Gather what exists
Most businesses already have more usable footage than they think. I go through what you have and tell you honestly what's missing before you spend money filming.
- Step 3 Cut and score
I build the edit, then write and mix the music to the picture so the cues actually land where the video turns.
- Step 4 Review and deliver
You get a watermarked cut for notes, one revision round agreed in advance, then the masters in every format we scoped.
Common questions
What does a video cost?
It's quoted per project, because runtime, how much usable footage exists, and whether anything needs filming move the number more than anything else. You get a fixed price in writing before work starts, same as every other lane here.
Do you film it?
I'm an editor and a composer first. I work primarily from footage you already have or can capture on a phone with some direction from me. If a project genuinely needs a camera operator on site, I'll say so rather than pretend the material is there.
What's this about original music?
I write and mix the score myself in REAPER instead of buying a stock library track. That's the part almost nobody else around here offers, and it's why the video doesn't sound like the same three cues every other local business used.
Can you make vertical clips from something I already have?
Yes. A long recording, a webinar, or an old promo can usually be cut into vertical pieces with captions burned in. That's often the cheapest way to get something usable out the door.
Have you done video for other clients?
Not yet. The video work you can watch is my own product and channel content, linked below. I'd rather tell you that up front than imply a portfolio that doesn't exist, and it's reflected in how the first ones get priced.
Who owns the finished video?
You do, including the music written for it. The scope spells out the file handoff in plain language.
Have a project that fits this service?
Send the brief, or look through the work before you decide.